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Wednesday, December 27, 2006

Hmm, I've Noticed...

I have noticed alot of business sites that position certain objects in certain places and realize a few changes can be made, which will bring more clicks and traffic to whatever you actually are selling.

First, make sure what the person is looking for is actually available right away. Either the information or product because people don't want to look for what they want, they want it quick and fast because of how our society is.

Second, post any ads or interesting products on the right side if you must post ads. People innately and unconsciously would rather pick ads closer to their dominant hand rather than on their opposing hand. Most people are right handed, so ads should mostly be on the right hand side.

Third, make sure there is a large heading. The Heading will keep people on your site for a bit longer simply because they will be more inclined to search for what they are looking for if it isn't seen right away.

Fourth, scrap the glamor and colors for the most part or read more on color theory and find what types of people you are trying to attract. Focus more on the ads and your products and try to keep your ads and products in the center and the main focus as I stated earlier.

Lastly, most people tend to stray away from banners and advertisements, so keep them to a minimum. Try to use more text advertisements and embed them into your introduction and/or site. People tend to read through your biography and would be more interested to click if it doesn't look like an ad.

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