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Wednesday, December 27, 2006

Benefits vs. Products

Many times I hear alot of people passing at emails talking about their business opportunity and/or product line. But frankly, most people don't care. They dont care how you earn your commissions or what the drink is, they simply care about how will whatever you have to offer, help THEM. You see when you sell a product, don't sell the product, sell the benefits. You don't buy a product because it made of the most high-tech ingredients. People simply want to know if it'll help them somehow. So remember, find out your customer's problems, and go from there.


-To Your Business and Success,
Darryl Lardizabal

Payitforward4profits

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